Not only that, but if you can spend the same amount at another store or even more-- why not just keep the money circulating within your own community? The African-American community gives so much money to other races when we don't even support our own how we should. This is not to put-down other business owners in any way, shape or form nor of any other ethnicity but it is to shine a light on black owned businesses that deserve more credit & actually have some pretty cool products. Don't let the prices intimidate you because higher quality costs more.
Buying from these business additionally helps to.. I hope learning about these businesses inspires you to create your own or spread the word about them. If you're feeling unsure of a brand, it also helps to try and look up reviews on them just to make sure it's what you think it is. (YouTube is great for this!)
Listed below are various black owned businesses categorized by skincare, apparel, hair care/grooming, and makeup. There's hundreds of others that exist whether locally or even internationally. Let's help them grow this year!
Disclaimer: All black-owned businesses were found with my own research. I have not been sponsored in any way. The pictures are also not my own.
Skincare
- Bolden
Their mission is to help women of color not only embrace their natural beauty, but also to create products that give representation to dark skin tones within the skincare product field. Their products also help cater to women that suffer from hyperpigmentation (when melanin is produced on more areas of the body than others naturally; creates dark spots.) I would recommend this brand because after speaking to them personally, they not only care about their consumers genuinely, but they also take heed to their customer feedback when it is provided.
- Scotch Porter
https://www.scotchporter.com/ (Also sold on Amazon)
Y'all know I couldn't leave my guys out the equation!! They have to keep their skin up too, right? Scotch Porter is a brand that has products for both your body & hair along with products specifically for shaving and for those of you that rock beards! One product that stuck out to me was their masculine wipes. It probably sounds weird, but it actually could probably be a life saver for a lot of people. Especially when a lot of guys tend to be more active (gym, sports, etc.) I didn't even know these were available for men so now that I do I'm lowkey interested for someone I know to try it and let me know the results.
- Bevel
https://getbevel.com/ (Also sold on Amazon & Target Online)
Bevel is a brand that specializes in producing products that can reduce both irritation, and razor bumps from shaving. They also offer a shave plan that includes a razor with 60 extra blades, a shaving brush, priming oil, shave cream, and restoring balm (pictured above). I like the design of the product line both minimalistic and masculine. They also make it a point in their brand to cater not just to your shaving needs but your overall hair needs as well. This brand is also safe for women to use for their shaving needs. If your skeptical in any way, just check out the reviews!
Hair Care
Bevel is a brand that specializes in producing products that can reduce both irritation, and razor bumps from shaving. They also offer a shave plan that includes a razor with 60 extra blades, a shaving brush, priming oil, shave cream, and restoring balm (pictured above). I like the design of the product line both minimalistic and masculine. They also make it a point in their brand to cater not just to your shaving needs but your overall hair needs as well. This brand is also safe for women to use for their shaving needs. If your skeptical in any way, just check out the reviews!
Hair Care
- Delish Condish
http://www.delishcondish.com/
I remember seeing this brand somewhere on social media awhile ago, and found it so neat how their products were named after items considered natural & food such as mango or I personally plan on buying from this brand because I like the vibe I receive from their platform. They have products for both your hair, face, and body needs. When the time comes for me to buy products from them, I will do a review & follow-up. Their site is currently shut down to fill orders, but they will be back like they never left soon.
- NaturALL
https://naturallclub.com/
I've seen this brand featured on YouTube multiple times, and from what I could see they have very nice packing and make it their initiative to have each product within their line to be made with all natural products and essential oils. One of which being avocado that is good for adding slip when washing natural hair, and the nourishment of vitamin A to the hair follicles. For all my natural hair readers, this brand is definitely one to try if you're looking for a brand that has ingredients that aren't too harsh on your hair.
I've seen this brand featured on YouTube multiple times, and from what I could see they have very nice packing and make it their initiative to have each product within their line to be made with all natural products and essential oils. One of which being avocado that is good for adding slip when washing natural hair, and the nourishment of vitamin A to the hair follicles. For all my natural hair readers, this brand is definitely one to try if you're looking for a brand that has ingredients that aren't too harsh on your hair.
Makeup
- Juvia's Place
https://www.juviasplace.com/
I already was aware of the brand Juvia's Place because of it's constant reoccurrence in tutorials on various social media platforms. What stuck out to me the most about this brand was how high of a pigmentation their palettes have. This can range of eyeshadow, blush, and even highlighter. I've always been interested in trying out this brand so potentially in the future I could buy a product from them & review it. If you're interested in seeing more shades they have & palette reviews yourself, just search them up on Instagram, @juviasplace
- IMAN
https://imancosmetics.com/ (Also sold at Walmart, Target, & Amazon)
Iman is a well-known model of color that has been in the modeling industry for years now. IMAN Cosmetics was launched in 1994 , and is still a brand that promotes diversity for all women of color who are looking for a product to cater to their needs. Since in some cases it's considered a drugstore brand, the products within the line are cheaper and easier to find. They also do not test their products on animals (as addressed on their site), and has a three-shade range collection for skin shades of dark olive, light brown, ebony, and backtracking to regular olive as well.
Body
- Nubian Heritage
https://www.nubianheritage.com/ (Also sold on Amazon & at various healthy living stores.)
Nubian Heritage is a brand that is all about promoting wellness through their product line. These products being in the categories of body wash, deodorant, body scrubs, hair products, and even vegan hair care. I've personally used their Indian Hemp & Haitian Vetiver deodorant, and enjoyed it very much. The smell wasn't too strong, and actually did what was advertised on the packaging. When using various brands, we're not always aware of the impact those products can have on our bodies. Many ingredients in those products are actually harmful, but we would never even know. With their products being all natural, it can prevent those bad affects in the future, and still work just as good if not better.
- Legendary Rootz
https://legendaryrootz.com/
I've personally bought from this brand, and I can attest to them being very responsive when emailed about my order. It also came in a decent amount of time, and the product came out better than expected. (I ordered the Beaute Noire shirt in the color pink) They have such cute designs and accessories if you're looking for new items with great quotes to add to your closet! I would highly recommend this brand, their quotes are always so creative and inspirational. Their brand caters to men and women, but also offers unisex clothing in general.
- My Pride Apparel
https://myprideapparel.com/
Let me just say how much I genuinely do love the message that this brand is trying to spread. Every time they pop up on my timeline when I'm on social media, they always make me smile. Their career collection (pictured above) is what they're most known for. Any career you can think of is on there, I can guarantee it! It's important for us as POC to represent ourselves, along with our culture, not just in any classroom, but in any board room or room where you are in any way challenged or made uncomfortable because of your skin tone. They have various quotes and designs of sweatshirts, tanks, and hats on their site that could fit close to anyone's style. They offer clothing for men and women, along with children's sized clothing.
To find more black owned businesses, use the device you're reading this post on & type in "black owned ____", insert whatever type of business you're interested in. Hopefully you find what you're looking for.
Always a pleasure sharing with you, thank you.
